Revising Your Idea of "A Good Deal"

There's a problem that happens when you're accustomed to a lifestyle of extreme frugality: You start to really resent paying full price for anything.  This makes it really difficult to convince yourself that you're getting a good deal on new, healthy foods when you're accustomed to eating in a certain way.

The key, as you might suspect, comes from understanding the difference between "cost" and "value."  This extends to other areas beyond food, of course, and it's a crucial distinction to learn when avoiding consumerism.